This news section has up to date articles, information and tips & tricks for your marketing compaigns. Please check back frequently for the latest news.
November 25th, 2011
To reduce the chance of your emails getting caught in spam filters, it is important when writing email content and subject lines to avoid certain words and phrases!
Subject lines containing words such as 'earn' or 'free' or phrases such as 'fast cash' or 'increase sales' should be avoided.
Your goal is to reduce the risk of being flagged as 'spam', and to achieve the best possible 'open rate'. Using 'sales' based phrases can scare recipients away from opening and reading your emails.
November 25th, 2011
When sending your marketing faxes and updates via Faxem there are a few features you can use to ensure your business achieves the highest delivery and importantly to ensure your business is Fax Marketing Industry Standard 2011 compliant.
September 30th, 2011
Are you correctly managing and maintaining your Email Databases?
Within your DIY Email account you may have email databases that are no longer being sent to, contain records that are flagged as 'Deactivated' or 'Unsubscribed' or have not uploaded your new email contacts in some time.
These are all common problems... and you could be losing out on possible new opportunities or simply paying more than you need to for your Monthly Access fee & Email Send costs.
Using Faxem DIY Email, there are tools available so you can easily avoid these common pitfalls.
May 27th, 2011
New Social Media tools are now live in your Faxem Email account!
In case you missed our May newsletter, these exciting new features allow you to synchronise your email and social marketing to promote to a greater audience and save you valuable time.